We’ve just rolled out powerful new updates to MVO designed to give you more customisation, more metrics, and a faster way to report on your performance.
What's new in the portal
🎨 Customise Your PDF Reports
Your reports should look like you. You can now:
Upload your own logo
Select your brand accent colour
This ensures every PDF report stays on brand and helps you showcase your wins in your own style.
🔄 Dynamic Summary in PDF Reporting
You can now insert live metrics directly into your summary text, including:
Total Mentions
Total Contributors
Total Engagement
Avg. Engagement Rate
Total Video Views
Avg. Video Rate
Total Reach
Total Impressions
Total PR Value
As your results change, your summary updates automatically. No more manual edits. No more inconsistencies. Your insights now update with you, not against you.
How-to: You will be given the option to edit or create a summary on step 2 of the download report process. Report summaries are currently only available for tag or tag group reports.
📊 New Look + Expanded Metrics in PDF Reports
We’ve redesigned our PDF reports to mirror our grid view layout, so you’re no longer flooded with 1,000-page reports.
Alongside the new layout, we’ve added even more performance metrics, including:
Engagement
Engagement Rate
Video Views
View Rate
Contributor breakdown tables
This gives you clearer insights faster.
📄 Three Levels of PDF Reporting
You can now choose from three report styles depending on how detailed you need your reporting to be:
1️⃣ Comprehensive Report
Ideal for detailed, deep-dive analysis. Includes:
Summary KPIs
Media deep dive
Coverage in grid view
Contributor breakdown table
2️⃣ Standard Report
Ideal for semi-detailed visual reporting. Includes:
Summary KPIs
Media deep dive
Coverage in grid view
3️⃣ Summary Report
Ideal for quick performance snapshots. Includes:
Summary KPIs
Media deep dive



