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Exploring our Market Impact Reports

Written by Ellen

We've just launched our highly requested Market Impact Reporting, which focuses on moving teams away from manual research and getting a clearer picture of your competitive landscape.

The report essentially gives you two levels of insight:

1. Always-On Performance Benchmarking

This allows you to contextualise your results against a specific set of competitors to see how your media strategy is actually landing. You can see how your mentions, contributors, engagement, reach, impressions and PR Value stack up in real-time. It’s a straightforward way to track your market share growth and identify if you’re outperforming your own previous benchmarks or the growth rates of your direct rivals.

2. Direct Competitor Dashboards Deep Dives

Rather than just a static ranking, we provide a live dashboard for every competitor you choose to track. This is designed to replace manual deep-dives - if you notice Competitor A has a sudden spike in engagement, you can look under the hood immediately. You'll be able to see the exact coverage, the specific contributors, and the campaigns they are running that drove those results, without your team having to spend hours compiling the research themselves.


Pricing

In terms of pricing, packages start from 5, 10, 15, or 20 brands; we offer tailored pricing pending the number of competitors.

Our sample report uses a sample market; keep in mind your market impact report is fully customised to the specific brands that matter most to your brand strategy.

Should you want to receive a tailored quote or understand a bit more about the reports, please reach out via email:


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